- Put up posters about a company-wide migration to common system platforms
- Wait a month or two
- Create an online survey to ask employees about awareness of said initiative that is now scheduled to happen in one week
- Instruct VPs to send out an email requesting participation in awareness survey
- Send out said email
- Field questions and realize that the entire company has no idea about any of this
- Quickly have more posters printed and hung in every department
- Instruct VPs to send out second email requesting participation in awareness survey
- Send out said email
- Field more questions and realize that nobody is aware of any (not the old, not the new) posters
- Deploy on time anyway
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